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Research

Disciplined methodologies provide us with insightful intelligence capable of driving our clients’ business in the creative industry.
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SCOPEN spearheads many different studies, which we divide into two distinct categories: Scopes and Scores.

In our on-going studies (Scopes), following an exhaustive analysis of a multi-disciplinary team of experts, we offer in-depth intelligence across various areas of the communication, marketing and advertising industries, identifying current needs, marketplace dynamics and future trends for advertisers, agencies and media professionals.

We also conduct other ad hoc studies (Scores), with the aim of providing bespoke solutions to our clients on any issue affecting the communication, marketing or advertising sectors.

THE PARTNERS BOOK

The PARTNERS BOOK is a yearbook that features the leading companies collaborating with brands in various areas of marketing and communication in the country where it is published (creative, digital, marketing services, PR, media, branding agencies, consultancies, etc.).

Its pages include detailed contact information, as well as information about their teams, clients, and the services they offer.

A comprehensive guide for any professional in the communication industry, distributed among marketing and advertising managers of major advertisers, executives of leading agencies, and both trade and general media in each market.

It is published in Brazil, China, and Spain. In Spain, SCOPEN has already produced 29 editions.

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To obtain THE PARTNERS BOOK Spain 2024, click on the boxes to your right.

If you´re interested in THE PARTNERS BOOK Brasil 2024, please get in contact with Paula Ribeiro, Research & Studies Director - pribeiro@scopen.com