More than 30 years of work, rigor, and success →

01

MISION​

WHAT WE DO?

We offer deep insight and thorough analysis to inspire and drive marketers, agencies, and professionals, from the creative economy.

To achieve this, we rely on our own research methodologies and a global network of connections, which provide us with the necessary knowledge to guide our clients in a constantly changing industry.

02

TIMELINE

Our history →

1990

Consultores de Publicidad is founded, representing Spain for AAR, a global network of agency selection consultants.

LOGO GRUPO CONSULTORES
mokcup carpeta scopen 1
1997

Launch of the Eficacia Awards in Spain, in partnership with aea.

logo eficacia 2022 box 2
01 trofeo eficaia
1999

Beginning of international expansion. Opening of offices in various markets and agreements with local partners.

2003

Start of international expansion with the opening in Portugal. Offices in various markets and agreements with local partners.

2003
2007​

Creation of the GENIO Awards with Vocento.

LOGO GENIO
Property 1Variant2
2011

We obtain the official representation of Cannes Lions in Spain.

Group 190
Property 1Variant2 1
2015

We celebrate 25 years and transform into SCOPEN

2015
2016

AGENCY SCOPE expands to 12 markets worldwide. Launch of the Marketers Latam Awards with Adlatina.

logo mkters
MARKETERS PREMIO
2023

New studies on current topics: INFLUENCE MARKETING SCOPE.

INFLUENCE MARKETING SCOPE
mockup INFLU BOOK

03

TEAM​

Our Team →

Cesar Vacchiano
CÉSAR VACCHIANO
President & CEO
Kika Samblas HR
KIKA SAMBLÁS
Partner & Managing Director
Hector Abanades
HÉCTOR ABANADES
Research Manager
Robynne Adams
ROBYNNE ADAMS
Marketing Consultant, South Africa & UK
Olivia Alderson
OLIVIA ALDERSON
Communications Manager
Natalia
NATÁLIA ARAÚJO
Research & Studies Analyst Brasil
Noelia Blanco HR
NOELIA BLANCO
Senior Analyst
Patricia Chavez HR
PATRICIA CHÁVEZ
Consulting Director
Claudia Costa
CLAUDIA COSTA
Analyst
Maria Fernanda Espitia
MARÍA FERNANDA ESPITIA
Awards & Events Executive
Jessica Fuentes HR
JESSICA FUENTES
Awards & Events Director
Carlos Garcia de Cecilio
CARLOS GARCÍA DE CECILIO
Research & Studies Executive
Irene Garralda
IRENE GARRALDA
CFO
Carmen Izquierdo HR
CARMEN IZQUIERDO
Communication Executive
Cristina Izquierdo
CRISTINA IZQUIERDO
Reception
Marta Izquierdo HR
MARTA IZQUIERDO
Senior Consultant
Sabrina Lee
SABRINA LEE
General Manager Asia
Oscar Lopez
ÓSCAR LÓPEZ
Research & Studies Director
Alexandra Machas
ALEXANDRA MACHÁS
Managing Director Portugal
Micaela Madrid
MICAELA MADRID
Fieldwork Coordinator
Maria Joao Sobral
MARIA JOÃO SOBRAL
Senior Data Research Portugal
Johanna McDowell
JOHANNA MCDOWELL
Partner in South Africa & UK
Fred Messina HR
FRÉDÉRIC MESSINA
Research Manager
Beatriz Moreno
BEATRIZ MORENO
Analyst
Elisa
ELISA MORENO
Awards & Events Manager. Editor
Raquel Nieto
RAQUEL NIETO
Management PA
Maria Jose Ramiro
MARÍA JOSÉ RAMIRO
Communications Director
Paula Ribeiro
PAULA RIBEIRO
Research & Studies Director Brasil
Alicia Sanchez
ALICIA SÁNCHEZ
Fieldwork Manager
Vithoria Vaz
VITHORIA VAZ
Senior Consultant Brasil
Amabili Vieira HR
AMABILI VIEIRA
Consulting Director Brasil
Gabrielle Welter
GABRIELE WELTER
Research & Studies Analyst Brasil
Pipo
PIPO
Chief Pet Officer

04

WORLD PRESENCE

WHERE ARE WE

We have a team around the world, which provides us with a local vision and a global perspective.

mundo gris
SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World
SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World SCOPEN World

Argentina

Chile

Colombia

Mexico

South Africa

China

India

Brazil

Portugal

United Kingdom

Spain

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If you're interested in the full study, write to us at olopez@scopen.com