Our clients →
OUR CLIENTS
Here you will find some of the brands and agents we work with.
01
Marketers
Carlos Pérez Beruete
Global discipline Head of Digital Sales and Marketing, BBVA
“SCOPEN has helped us focus and design a new ecosystem of collaborators for BBVA with collaborative thinking methodologies. To meet this challenge, we needed an expert partner in the new digital needs of Brands and with great knowledge of national and international players. SCOPEN is innovative in its approach to Brand challenges and deeply collaborative, which makes it easy and very productive to work together.”
Patricia Mariñas
Head of Marketing Procurement, BMW Spain
“SCOPEN has collaborated with the BMW Group in the last two creative agency tenders carried out. His great knowledge of the market has helped us a lot in all phases of the project, from the selection of the long list, as well as in giving us objective data on the valuation of equipment, economic proposals, etc., these valuations have been of great help during the negotiation phase. In addition to coordinating the different phases of the process, SCOPEN acts as an independent consultant providing professionalism and transparency to the competition, always adapting its methodology to our internal processes. SCOPEN is very customer oriented and has been a pleasure and helpful to work with.”
César Hernández
General Marketing Manager, Mahou San Miguel
“SCOPEN has been a very good traveling companion: it has helped us go further than we have gone; it has helped us to walk paths that we had never walked before and they have done it with order, structure and a lot of common sense. They are not a consultant in the usual sense. Rather, they are partners who contribute, who objectify and push you in the right direction. They are being a discovery: both in their WHAT – where Excellence is a priority – and in their HOW – a close, friendly team, full of common sense and VERY companionable – the truth is that we have a good time together… and this is certainly appreciated. “
02
Agencies
Ricardo García
New Business Director, Eureka & Co
“We enjoyed every moment of the exercise and the proposed activity. The
SMS method is definitely something motivating that breaks away from the usual
pitch style we’re used to We loved it!”
SMS method is definitely something motivating that breaks away from the usual
pitch style we’re used to We loved it!”
Gorka Rodríguez
CEO & Founder, BTOB Livebrands
“The SCOPEN study is the best tool to understand what happens beyond the relationship and the closed context of our clients. It avoids biases stemming from personal experiences and helps make decisions based on global data. “
José Alberto Terán
President, Terán/TBWA México
“The AGENCY SCOPE by SCOPEN gives us a thorough understanding of the market, both in terms of advertisers and the labour landscape, allowing us to sharpen our strategies.”
03
Other Agents
Rafael Fernández de Alarcón
Director of Brand, Sponsorship and Media, Telefónica
“SCOPEN has provided rigor, transparency and a great knowledge of the advertising market in our challenge to select the agencies to celebrate Telefónica’s centenary. With a methodology based on collaboration and teamwork. “
